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The not-for-profit healthcare company and the professional women’s soccer team will work together to positively impact the community.
Washington, D.C. (04/12/2023) – The Washington Spirit and CareFirst BlueCross BlueShield (CareFirst) announced an official partnership today at the Excel Academy in Washington, D.C., an all-girls public school in Ward 8, which focuses on academic achievement, and self-esteem, empowering students to make positive, ethical choices.
The partnership aligns both organizations’ goals of creating better health and equity for shared communities in Washington, D.C. CareFirst will work closely with the Spirit to address topics such as the importance of safety and preventive care, the role of youth sports in developing future community leaders and more.
“We are thrilled to welcome CareFirst as the official health insurance partner of the Washington Spirit,” said Washington Spirit President of Business Operations Emma May. “The two organizations have similar missions and goals – to support women who are playing soccer at the highest level, and to positively impact the community where we work, serve and play.”
More than a logo on a scoreboard, this is a unique partnership for a healthcare insurer and sports team. The organizations worked together to identify community partners that would best serve Washington, D.C. Collectively, the organizations decided to provide funding and support to DC SCORES and the Excel Academy to further various opportunities for children in the District.
“This partnership is another opportunity for us to eliminate barriers to health equity and improve health outcomes at a community level,” said CareFirst Vice President, Chief Marketing Officer, Mack McGee. “They’re teaching valuable lessons both on and off the playing field, by giving every child access to the kinds of skill-building needed to thrive so they’re empowered to become physically and emotionally healthy adults.”
On September 3, CareFirst will be the presenting sponsor of the club’s D.C. Ward Night theme night taking place post-The World Cup at Audi Field. CareFirst will celebrate the rich history of the city and its diverse neighborhoods, amplifying the impact the partnership between the two organizations will bring to the District.
The next home match will kick off on Saturday, April 22 when the Spirit hosts the Houston Dash at 7 p.m. EST. Fans can learn more about season pass membership and purchase single tickets here.
About The Washington Spirit
The Washington Spirit is the professional women’s soccer team based at Audi Field in Washington, D.C. Launched in 2012, the Spirit plays in the National Women’s Soccer League, the premier women’s soccer competition in North America. For more information about the Spirit, visit WashingtonSpirit.com and follow the club on Twitter, Instagram, and Facebook.
About CareFirst BlueCross BlueShield
In its 85th year of service, CareFirst, an independent licensee of the Blue Cross and Blue Shield Association, is a not-for-profit healthcare company which, through its affiliates and subsidiaries, offers a comprehensive portfolio of health insurance products and administrative services to 3.6 million individuals and employers in Maryland, the District of Columbia, and Northern Virginia. In 2022, CareFirst invested $24.1 million to improve overall health, and increase the accessibility, affordability, safety, and quality of healthcare throughout its market areas. To learn more about CareFirst BlueCross BlueShield, visit our website at www.carefirst.com and our transforming healthcare page at www.carefirst.com/transformation, or follow us on Facebook, Twitter, LinkedIn, or Instagram.
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